Job description
Company Overview
Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores.
As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.
Fanatics Live is out to redefine the e-commerce industry—a bold and ambitious mission. We’re driven to unite passionate communities with the products they obsess over and revolutionize the online shopping experience through content, community and commerce.
We are a small team of experienced product leaders and operators building products from the ground up with the unique advantage of being backed by Fanatics ($31bn valuation) - the world's largest sports merchandiser, which includes 900 sports relationships, 90+ million reachable fans, and exclusive licensing deals with the MLB, NFL, and NBA.
The opportunity before us is vast. Live stream shopping in China currently equates to 20% of e-commerce ($300bn annually) while in the US, live stream shopping is on trajectory to double from 2022 to 2025.
Check out some recent press here (WSJ, CNBC, FastCompany).
The Role:
The Copywriter is an integral part of our entire organization. Stretching across multiple divisions, this position will help set the tone of voice for our brand across Growth, Content, Social Media, Marketing and Product communications. This role will produce a strict list of deliverables to prepare Fanatics Live for launch day and beyond. Qualified candidates will have the ability to adapt to our fast paced environment and the quick turn deliverables that come with being a part of a startup.
As a copywriter you will have the ability to bring our product to life for our creators and collectors with your words. You’ll create engaging marketing and editorial copy that speaks to a variety of audiences. You will work closely with our creative and brand teams to create best-in-class product content for an all-around awesome collector’s experience. You will have the opportunity to work on a broad range of products, including culture, entertainment and sports trading cards.
Responsibilities
- Write concise copy for product feature sets, FAQs, creator bios, product descriptions, customer service prompts, performance marketing deliverables, social media captions, web captions, etc.
- Adapt Fanatics Live tone of voice across channels with all copy
- Proficient in Associated Press style
- Maintain expert knowledge of trading card industry and be a quick learner about optimized copy for ecommerce
- Write concise marketing copy to promote our products, services and creators for external channels
- Ability to deal with change, delays or unexpected revisions
- Proofing for press releases, editorial, marketing, internal comms and other forms of copy
Requirements
- 3 years minimum experience writing copy for marketing and editorial spaces at a major digital publisher, sports league/team or industry trade publication
- Exceptional editorial skills in Sports; Proven ability to identify stories and develop concepts that will grow and connect community and engage in conversation
- Bachelor’s degree in English, Communications, Journalism or equivalent work experience.
- Self-Starter who can effectively work independently
- Excellent written and verbal communication skills.
- Ability to handle high work volumes and juggle several writing workflows.
- Experience in proofing and excellent attention to detail
**Please note: Work examples across multiple editorial disciplines are required along with your resume. We request either a link to your online portfolio or an attached PDF document. Applications without examples will not be considered.
Ensure your Fanatics job offer is legitimate and don’t fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics or Fanatics Brand email address. For added security, where possible, apply through our company website at www.fanaticsinc.com/careers
Tryouts are open at Fanatics! Our team is passionate, talented, unified, and charged with creating the fan experience of tomorrow. The ball is in your court now.
Fanatics is committed to responsible planning and purchasing (RPP) practices, working with its business partners across its global and multi-layered supply chain, to ensure that planning, sourcing, and purchasing decisions, along with other supporting processes, do not impede or conflict with the fulfillment of Fanatics’ fair labor practices.
NOTICE TO CALIFORNIA RESIDENTS/APPLICANTS: In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or other types of positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. For additional information on how we collect and use personal information in connection with your job application, review our Candidate Privacy Policy-CA
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