A Brief Overview

The Integrated Marketing Coordinator - Goldenvoice Festivals is responsible for show marketing and promotions within their designated region to drive ticket sales. This role will work closely with the Marketing Manager, agents, artist managers and bookers. The Integrated Marketing Coordinator will build the infrastructure for digital marketing campaigns, create and submit all tour settlement materials, and provide additional show marketing support to the team.

What you will do

• Builds and maintains ad plans for Goldenvoice Festivals. Assist in coordination of media buying and evaluate and revise as necessary with marketing team to increase ticketing revenue and event exposure.
• Coordinate the distribution of press requests with publicist. Serve as a public relations liaison. Proof read all releases and keep current with new shows, schedule releases and update as needed.
• Create, proof read and distribute e-cards and one-off email campaigns. Check that venue information and links are correct, communicate errors to designers, check for accuracy, communicate errors and sign off on final version.
• Monitor budget and accounting for marketing efforts and keep team up to date on spend status.
• Create and deliver all show settlement including actuals, backup and any special campaign notes.
• Places all pixel tracking for campaign conversions, configures and confirms activation including artist website, ticketing links and any additional tour site placement.
• Coordinate asset trafficking for digital media campaigns – banners, videos etc.
• Collect ticket links and keep central grid, check all links, pre-sale passwords, billing, art on ticket pages and venue websites
• Coordinating marketing support with ticketing (and other) partners
• Maintain good working relationships with partners, co-promoters and media.

Education Qualifications

• High School Diploma or its equivalency

Experience Qualifications

• 2-4 years Of related work experience
• Experience calendaring events

Skills and Abilities

• Knowledgeable and skilled in MS Office (Excel, Word, Outlook and Photoshop)
• Basic accounting knowledge
• Strong written and verbal communication skills
• Strong PR skills, social media savvy, and organization skills
• Must have strong work ethic, problem solving and prioritization skills
• Must be able to work independently and as part of a team
• Creative thinker; thinks "outside the box"
• Knowledge of the music industry preferred