Job description
The Program Director/Brand Manager is responsible for the radio station's on-air and brand experience for Civic Media’s state-wide network, including talent management and coaching, content, programming, and online presence.
Job Description
- Reviews and determines all commercial and paid programming content; decides show playlists; schedules programming in conformance with FCC rules and regulations, company policy and applicable federal, state, and local laws; protects station license.
- Check completed program logs for accuracy and resolve program log inaccuracies.
- Support the goals of leadership and the sales managers
- Decide which commercials, music playlists and other programs to include in a broadcast
- Determine the broadcast schedule for various materials
- Plans and oversees tone, programming, production, sound & theme, website, online presence, and social media.
- Collaborates with Production to enlist direction and seeks options that meet editorial scope.
- Identifies, recruits, and coaches on-air talent, producers, news directors, and reporters, e.g., frequently listens/airchecks sessions with on-air talent,
- Provides direction to on-air personality and audio engineer on content
- Partners with Sales in support of local and corporate business goals to increase market share, listeners, ratings, advertiser satisfaction, and revenue while aligning programming fit with client, station, and audience; creates talent and station marketing, promotion, and image campaigns.
- Determines and maintains creative vision for station(s) to enhance station image and visibility within the community.
- Evaluates programming available from distributors, syndicators, and independent producers to recommend acquisitions for broadcast.
- Schedules staff for on-air shifts, remotes, and appearances.
- Ensures staff has taken/passed/maintained all company programs, plans, and training
Qualifications
- 3-5 years previous experience as a radio Program Director.
- Knowledge of FCC broadcast rules and regulations; knowledge of federal, state and local contesting rules and regulations
- Experience building clock templates and proficiency in RadioTraffic software.
- Demonstrated ability to use tools to gather and analyze ratings data, make business decisions based on analysis; sound judgment and quality decision-making skills
- Knowledge and appreciation of talk radio, excellent on-air performance, familiarity with radio programming
- Excellent team leadership and delegation skills, including motivation of staff; can set goals & expectations, provide honest feedback and manage performance
- High degree of planning and organizing skills; can multi-task and meet specific deadlines
- Flexible, creative, and innovative in using technology to deepen listener relationships
Job Type: Full-time
Pay: $40,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Madison, WI 53705: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Program Director NEWS TALK: 3 years (Required)
Work Location: In person
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