Job description
General Information
- United States of America - Illinois - Chicago
- United States of America - Massachusetts - Boston
- United States of America - Texas - Austin
- United States of America - North Carolina - Raleigh
- United States of America - Alabama - Huntsville
- United States of America - Florida - Gainesville
- United States of America - North Carolina - Morrisville
Why Work at Lenovo
Here at Lenovo, we believe in smarter technology that builds a brighter, more sustainable and inclusive future for our customers, colleagues, communities, and the planet.
And we go big. No, not big—huge.
We’re not just a US$70 billion revenue Fortune Global 500 company, we’re one of Fortune’s Most Admired. We’re transforming the world through intelligent transformation, offering the world’s most complete portfolio of smart devices, infrastructure, and solutions. With more than 71,500 employees doing business in 180 markets, we help millions—not just the select few—experience our version of a smarter future.
The one thing that’s missing? Well… you...
Description and Requirements
The Senior Solutions Campaign Marketing Manager role is part of the Worldwide Infrastructure Solutions Marketing (ISG) team and reports to the Director of WW ISG Solutions Marketing. The Solutions Campaign Manager provides the Go-to-Market Plan and Strategy for solution-based campaigns based on proven global marketing experience in Analytics, Artificial Intelligence(AI), and High-Performance Computing (HPC). Also, the manager is responsible for developing and refining Lenovo ISG's point of view, messaging, hero assets, and awareness of Analytics, AI, and HPC domains. This role requires strong communication skills to ensure ongoing dialogue, interlock, and alignment with key stakeholders across the HPC and AI Business Unit (BU).
Primary responsibilities of this role include but are not limited to:
- Serve as the primary marketing subject matter expert for Analytics, AI, and HPC, working closely with colleagues in WW ISG Marketing, the respective BUs, and Alliance Marketing team to drive awareness, consideration, and preference
- Craft compelling and differentiated messaging and maintaining a detailed message map for content providers - requires translating technical speak into a customer value proposition, understanding competition, market conditions, trends, customer pain points, Lenovo technology, capabilities, and solutions
- Develop and maintain the solution campaign roadmap for AI and HPC
- Create memorable "hero assets" to promote thought leadership in AI and HPC on the web and supporting assets
- Track marketing performance metrics against KPIs and regularly communicate progress to executive management and key stakeholders
- Develop Solution Campaign playbooks and share them with GEO Marketing for Activation
- Help the AI and HPC BUs achieve their strategic priorities as outlined in respective playbooks
- Conduct regular interlocks with the BU marketing team and senior management to ensure our GTM Solutions Marketing Plan/Strategy remains on track, funded, executed, and approved
- Support marketing announcements, launches, events, web experience, digital assets, and social activities
Basic Qualifications:
- Bachelor's degree in Marketing, Communications, or a relevant field experience
- 5+ years experience in solutions marketing
- Proven proficiency in communication skills (verbal and written) with the ability to effectively collaborate with internal cross-functional teams
- Strong experience with production and collaboration tools and software, including Outlook and MS Teams
- Demonstrated understanding of Analytics, AI, and HPC domains
Preferred Qualifications:
- Excellent communication skills with the ability to effectively collaborate with internal cross-functional teams
- Experience working in an agile environment
- Proven experience in developing Go to Market Plans and Strategies
- Examples of creating compelling and differentiated messaging
- Self-starter and able to execute with minimal direction
- Ability to think strategically and be flexible and creative, with exceptional attention to detail and meeting deadlines
- Budget acumen and demonstrated financial stewardship
The base salary range for this position in CA, CO, Jersey City - NJ, NV, Ithaca - NY, NYC, WA, is $125,000 - $150,000. Individuals may also be considered for bonus and/or commission. Lenovo’s various benefits can be found on www.lenovobenefits.com.
- United States of America - Illinois - Chicago
- United States of America - Massachusetts - Boston
- United States of America - Texas - Austin
- United States of America - North Carolina - Raleigh
- United States of America - Alabama - Huntsville
- United States of America - Florida - Gainesville
- United States of America - North Carolina - Morrisville
- United States of America
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