Job description
OVERVIEW:
The Sponsorship Associate role exists to grow the Gymshark brand through building, managing, and activating a network of authentic partners that connect with the lifting & conditioning cohorts of the Gymshark consumer. From Athletes to Influencers through to strategic product seeding. This role involves arranging to send products to athletes, ensuring athletes participate in Gymshark-relevant events, interacting with current and potential athletes, and managing relationships to ensure a flawless experience between the brand and athletes.
Please note that all applicants must be authorized to work in the United States.
WHAT YOU'LL BE DOING:
Responsible for:
- Managing relationships with key stakeholders (athletes & Influencers) across long & short-term deals, effectively and maintaining a strong working relationship with athletes & influencers within our North American market
- Always keeping their ear to the ground and identifying new & relevant talent that will be activated by the brand via product seeding, ad hoc campaigns, or long-term partnerships
- Managing a team of partners across different relationship stages which may include Tier 1,2 & 3 athletes, external influencers & friends of the brand. Such relationships may vary from one off collaboration to a long-term fixed contract
- Building and maintaining a strong rapport with our athletes and representation including management, marketing agencies and rising stars; utilize strong relationships to maximize opportunities and terms with talent on behalf of Gymshark
- Executing on strategic plans that will enable partners to deliver in full on agreed terms & deliverables within the contract
- Collaborating with other teams within the business to ensure partners are utilized across the business & marketing mix – Campaigns, Content Creation, Shoots, Events, Providing insights & feedback and use of Partner’s Name, Images & Likeliness
- Clearly communicating partner & industry opportunities to the business & relevant stakeholders, providing opportunities to support business growth.
- Utilizing the Athlete Marketing network, plan and execute on Annual and Quarterly Talent, Activation & Campaign strategies to support business objectives by partnering with GTM teams that support wider brand & product moments & initiatives as well as integrating Gymshark into Partner’s key moments.
- Building a strong relationship with Athletes through constant communication, monitoring day-to-day activities, and gathering feedback
Accountable for:
- Creating and executing strategic athlete plans that will grow the Gymshark brand using the Athlete, their audience, their USP & key moments
- Reporting on the performance of your roster of partners using KPI’s set by Head of Influence (Weekly, Monthly & Quarterly)
- Ensuring partners deliver in full on agreed terms & deliverables within the contract
- Staying on top of local trends & discovery of who the next up and coming names in the region, making sure they are engaging with the brand
- Ensuring partners are being utilized by the business to support in business growth
WHAT YOU'LL NEED:
Essential Skills:
- Bachelor’s degree in Marketing or related field
- 1+ years’ experience in influencer marketing and/or social media marketing
- Ability to manage competing priorities
- Ability to effectively manage workflow to ensure timely completion of deliverables
- Ability to work well under pressure, both as a part of a collaborative team and as an individual contributor
- Excellent attention to detail
- Ability to identify rising stars and emerging talent that fit the Gymshark brand culture and narrative
Preferred Skills:
- Previous experience in active apparel
ABOUT US.
We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.
THE PERKS.
At Gymshark we believe in the importance of investing in our employees through their physical, mental, and financial health along with being able to provide some fun and inclusive perks along the way.
This role has a salary range between $60,000-$73,000 annually depending on experience.
Part of our compensation package includes a discretionary annual company performance bonus. We are also able to offer our employees and their families a comprehensive medical, dental, and vision package. Gymshark provides company paid short-term and long-term disability insurance, life insurance, and our Sharks also receive a generous 401K match to help them save for their retirement.
Gymshark will continue to support our employees’ overall wellbeing through several perks including 20 days of paid time off (plus your birthday), 11 holidays, transportation allowance, up to $900 reimbursement towards wellbeing purchases, and a 50% discount on all Gymshark items. We hope you consider joining our growing family in Downtown Denver, Colorado.
- All benefits are non-contractual, and Gymshark may amend, terminate, or enhance the benefits provided you and our other employees from time to time as it deems appropriate.
BELONGING AT GYMSHARK.
Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email peopleteamusa@gymshark.com.
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