Job Description

We are looking for a Senior International Marketing Operations Analyst that will bring together Sales and Marketing to operationalize, optimize, and expand our Inbound Demand Generation Motion. In this role you will be able to directly impact and improve pipeline generation by bringing data insights to the table and then pushing Sales and Marketing to make data driven decisions on how to most efficiently manage our Inbound Demand Generation. As a Senior International Marketing Operations Analyst you will work closely with our talented Marketing Team to understand their goals and objectives leveraging your expertise to ensure our systems and processes support the team in achieving their goals.

As a Senior International Marketing Operations Analyst you will oversee the configuration and management of our Inbound Demand Generation systems for international markets. You will gain understanding of each of the unique markets and strategies needed for Procore to be successful globally. You will make recommendations and implement processes in the improvement of Inbound Lead Scoring and Lead Management Processes. This role reports to the Senior Manager of Marketing Operations.

What you’ll do:

• Facilitate and lead interlocks between Sales and Marketing to bring together data & insights, review the effectiveness of current lead campaigns, channels, and lead management; answer questions, and identify areas of improvement

• Identify where global processes need to be tailored for regional needs and recommends solutions for regional markets during global process design and systems development for Marketing and the Inbound Lead Motion

• Take process optimizations and key findings from the US and other regional inbound interlocks to share them with regional marketing and sales leadership to assess the

• Works with regional Marketing Leadership to continually manage the MarTech Stack to ensure critical needs are being met and investments are being leveraged

• Work with Sales and Marketing to align and develop the most effective lead management and follow up process for each lead source

• Identify and track both incremental tactical and strategic improvements to systems and processes upon which Inbound Lead Management runs

• Pull and deliver relevant data for Sales and Marketing to understand current and historical lead source and lead management performance

• Implement and improve upon a comprehensive lead scoring framework for the inbound lead motion

• Align with Marketing on their Marketing plans to scope and plan resources for lead management and follow up

• Identify areas for lead quality improvement to increase sales effectiveness and present to Data Governance in a solution oriented manner

What we’re looking for:

• Experience implementing, executing, and optimizing lead scoring methodologies

• Experience in an Operations role - Marketing is preferred

• Experience with Marketing list segmentation

• Working knowledge of at least one Marketing Automation platform like Marketo or Hubspot

• Working knowledge of Salesforce.com or similar CRM

• Working knowledge of Excel, Google Docs, and data & list management

• Familiarity pulling insights leveraging Tableau dashboards or similar Business Intelligence platform

• Ability to effectively collaborate with and relate to people cross-functionally, and at all levels of the business; to move and influence a group in a common direction and with a common vision.

• A proven ability to execute with consistent delivery.

• A high level of organization, creativity and attention to detail

Additional Information

Base Pay Range $85,600-$117,700. Eligible for Equity Compensation. Procore is committed to offering competitive, fair, and commensurate compensation, and has provided an estimated pay range for this role. Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.

About Us

Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.

We are an equal-opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against employees on the basis of age, color, disability, gender, gender identity or expression, marital status, national origin, political affiliation, race, religion, sexual orientation, veteran status, or any other classification protected by law.

If you'd like to stay in touch and be the first to hear about new roles at Procore, join our Talent Community.