At Guayakí Yerba Mate, we're about much more than just yerba mate: we believe yerba mate culture is an invitation to life. Our mantra, "COME TO LIFE," is an invitation to personal, social, ecological and cultural regeneration. The regeneration of the planet is at the heart of our business model. Every purchase of Guayakí drives positive global impact. We call it Market Driven Regeneration™, and it's the driving force behind everything we do.

Yerba mate. We love it, we drink it, but what, exactly, is it? Yerba mate is brewed from the nourishing leaves of the yerba mate species of holly tree (Ilex paraguariensis), which is native to the South American Atlantic rainforest. Of the six commonly used stimulants in the world: coffee, tea, kola, cocoa, and guarana, yerba mate triumphs as a balanced, naturally caffeinated option. Guayakí offers bagged loose leaf yerba mate as well as ready-to-drink yerba mate beverages in bottles and cans.

• Lead the annual Business Planning (BP) process with the DPs to ensure alignment with Guayaki priorities and expectations.

• Conduct monthly and quarterly planning reviews to review performance against BP and targets.

• Regularly participate in DP sales meetings, perform trainings, and conduct market visits to assess in-store execution and develop action plans against opportunities.

• Oversee DP performance, inclusive of sales volume and in store execution (ie. perfect store, winning vs. competition, volume targets, etc.)

• Analyze market and distributor depletion data to produce insights and support tactics in market.

• Manage Point of Sale (POS) materials, coolers, and equipment, including forecasting, ordering, tracking, and delivery of assets to ensure correct deployment of assets in in the trade.

• Manage implementation of shelf incentive programs in independents and work with local DP-managed Key Accounts.

• Serve as go-between with Guayaki's Key Account (KA) team and DPs to communicate priorities and implement regional and national KA programs.

• Implement Guayaki's marketing mix within DP, including in-store brand standards and merchandising guidelines (ie. POS, pricing, etc.).

• 5+ years experience working within CPG beverage industry

• Experience within a Direct Store Delivery (DSD) distribution environment

• Ability to analyze and leverage data to drive insights to action

• Proficient in Microsoft Excel, PowerPoint, and DP reporting systems

• Ability to influence decision makers and confidently lead business reviews and presentations

• Ability to teach, coach, and train others on brand standards and salesmanship

Salary Range

As our team grows, we are looking for people to join us that are passionate and committed to protecting the planet. Our company culture is driven by a collaborative team that supports each other and grows together. We believe that learning from different perspectives and facing challenges is an opportunity to grow. Our people come from different cultures and backgrounds that are welcomed in open and mutually beneficial ways. We question the status quo and seek innovative solutions to evolve the business. We invite individuals who want to work as a collective and use business as a force for good to join our team.

Guayakí Yerba Mate is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by federal, state, or local law.